Wednesday, June 12 2013 00:52

Lookio Books: Fellow "Rock Father" publishes cool, custom kids' books...

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Earlier this year, I got an out-of-the-blue email from a guy named Shawn Currie. He and his wife had recently launched Lookio Books, a new publisher of custom, handcrafted, one-of-a-kind children's books. In addition to practically being neighbors here in the area far North of Chicago, it turned out that Shawn is also a fellow "Rock Father" - the former keyboardist for The Blank Theory - a band that had a couple of hits back when I was still pushing records with Sam Goody (a lifetime ago). After chatting about mutual friends and shifting focus from music to kids, Shawn let me test-drive the Lookio System. 


Custom Kids' Books have certainly changed from when I was a little one 30+ years ago. Somewhere in my "keepsake box" is a custom book that features a circus theme. Back then, they just dropped a name into the mix and called it "custom." Now, things are much more detailed, and the Lookio crew manages to put your child into the story through photos and text. While Lookio offers both illustrated and photo books, I went with the latter and chose "WHEN (NAME) GROWS UP" - retitled WHEN ADALYN GROWS UP for my oldest daughter.

After finding just the right photo, I hit the "character builder" to start tweaking how Addie would look within the book - a fun little tale that places her in various possible careers... veterinarian, pro skier, race car driver. A few bits of text changes here and there, and the order was placed. A week or so later, WHEN ADALYN GROWS UP arrived here at Rock Father HQ - a beautiful, hardcover book with bright, colorful pages. 


It was a special experience to see Addie's reaction when she saw the book for the first time and realized that this story is for her. It's a favorite book, and one that will no doubt be stored in Addie's own keepsake box to revisit years from now when she's a grownup.

If you'd like to consider a Lookio Book for your little one(s), check out their official site. It's a local business - an independent business - and one that's rooted in rock.

You know... since mentioning The Blank Theory here earlier, I think it's only appropriate to fire up the DeLorean for a trip back a decade - 2003. That's when this video for "Middle of Nowhere" hit screens for the first time - the visual side of a song you might recognize from FREDDY VS. JASON or FINAL DESTINATION 2:

Disclosure: As noted above, The Rock Father received a Lookio Book for review consideration. All opinions are that of James Zahn, with influence from his children. 

James Zahn

James Zahn is best-known as The Rock Father™, a media personality, commentator, adventurer and raconteur. He is the Owner, Publisher, and Editor-in-Chief of THE ROCK FATHER™ Magazine. In January, 2019, after nearly a decade of publishing The Rock Father™ Magazine, he joined Adventure Media and Events as Senior Editor of The Toy Book—the leading trade publication for the toy industry since 1984, as well as The Pop Insider — a destination for all things pop culture, and The Toy Insider — the leading consumer guide for toys and games. He is also editor of The Toy Report, a weekly newsletter published by The Toy Book each Thursday. Zahn has over 27 years of experience in the entertainment, retail and publishing industries.

He regularly serves as a Brand Ambassador and spokesperson for several Globally-recognized pop culture and lifestyle brands in addition to consulting for a number of toy manufacturers. 

Creatively, James has directed/edited music videos, lyric videos, and album trailers for bands such as FEAR FACTORY, has appeared as an actor in feature films and commercials, written comic books, and performed in bands. He currently serves as an artist manager and video director for PRODUCT OF HATE, whose debut album was released by Napalm Records in 2016, distributed by ADA/Warner Music in the U.S. with Universal Music handling global. A new album has been completed and is set for release this year.

Zahn and/or his work have been featured in/on CNN, NBC, ABC, WGN, CBS, GCTN, G4, The Chicago Tribune, Forbes, MarketWatch, Reuters, BusinessWire, Fangoria, Starlog and more. He's appeared as a music expert on CNN's AC360 alongside Anderson Cooper, and has been interviewed by Larry King. In the past he served as a writer for the Netflix Stream Team,  Fandango Family and PBS KIDS, penned articles for Sprout and PopSugar, and was a contributor to Chicago Parent.

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