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Remember DOLLAR SHAVE CLUB? Yes, the folks with the hilarious viral clip about their "F***in' Great" razor blades that I (like most web jockeys) posted about back in March of 2012. Back then, I said that "I can't vouch for their blades just yet." Now I can... but I'm still lazy as hell when it comes to shaving and buying razors.

If you've been on the internet at any point within the past few days (from looking at you now, I'd assume you have), chances are you've run across a viral video for DollarShaveClub.com touting that their blades are ''F***ing Great.'' While I can't vouch for their blades just yet, I can say that their advertising really is ''F***ing Great.'' But there's more to it.

Published in James' Journal