Monday, July 06 2015 22:29

So, You Wanna Know Why I Love Snoopy and THE PEANUTS Gang?

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Peanuts Brand AmbassadorRecently, I was asked a relatively straightforward question: "Why do you love Snoopy?" Thing is, my affection for Snoopy and the entire PEANUTS gang is a multi-layered affair that dates back to the late 1970s, thus placing me in 2015 as a sort of "keeper of the torch" - tasked with helping new generations know and appreciate the creations of Charles M. Schulz. That all starts here at home with The Rock Daughters™, and that's why I took a gig as a PEANUTS Brand Ambassador this year. With the November release of THE PEANUTS MOVIE fast-approaching (get tix via Fandango), we may be about to turn the corner, but Snoopy and his friends don't seem as prominent as they were for me growing up - and I'd like to change that. I'm old-school, and that means that I get goosebumps when I hear the five-second bumper that indicated "A CBS SPECIAL PRESENTATION," which was usually code for "Charlie Brown's (insert holiday here) is coming on!" Like many, it was the holiday specials that really hooked me, but it was something else that really made an impact on my impressionable young mind... possibly 1977's most important film that wasn't called STAR WARS.

RACE FOR YOUR LIFE, CHARLIE BROWN was a feature-length film that my sister and I watched countless times on television as children in the 1980s, and it was absolutely mesmerizing. The weird thing is, it never received a DVD release until this past Spring, and I was all sorts of excited for it...

What's not to love about Snoopy and Woodstock roaring into a film like Peter Fonda and Dennis Hopper in EASY RIDER? And Charlie Brown hops on the bike like a young Jack Nicholson as the whole crew heads out to "Camp Remote" for some over-the-top adventures and white water rafting fun! Toss in a groovy soundtrack, and there was a lot to dig in the movie - plenty more than my very young mind could probably even comprehend.

A photo posted by James Zahn (@therockfather) on

THE PEANUTS MOVIEFast forward a few decades, and to my wife and I becoming parents for the first time. At some point prior to having our second daughter, Little Addie and I had been watching a lot of PEANUTS specials on DVD during a time before this site really started to take off. She really wanted a Snoopy so badly, and I remembered seeing a single plush Snoopy at a local Hallmark store at some point in the not-so-distant past. I'll never forget making a special trip over there one night, walking in and eventually locating the lonely pup - he was still there. The next day, Addie had her Snoopy, and now two kids into all of this, he's still a regular fixture of play - but now he's got companions like Belle.

 So why do I love Snoopy? Because PEANUTS are forever, and it's something wholesome that our entire family can enjoy. When November 6 rolls around, you can find us at the local theater.

It is sorta interesting that THE PEANUTS MOVIE is coming out just a month before a new STAR WARS movie, isn't it?

James Zahn

James Zahn is best-known as The Rock Father™, a media personality, commentator, adventurer and raconteur. He is the Owner, Publisher, and Editor-in-Chief of THE ROCK FATHER™ Magazine. In January, 2019, after nearly a decade of publishing The Rock Father™ Magazine, he joined Adventure Media and Events as Senior Editor of The Toy Book—the leading trade publication for the toy industry since 1984, as well as The Pop Insider — a destination for all things pop culture, and The Toy Insider — the leading consumer guide for toys and games. He is also editor of The Toy Report, a weekly newsletter published by The Toy Book each Thursday. Zahn has over 27 years of experience in the entertainment, retail and publishing industries.

He regularly serves as a Brand Ambassador and spokesperson for several Globally-recognized pop culture and lifestyle brands in addition to consulting for a number of toy manufacturers. 

Creatively, James has directed/edited music videos, lyric videos, and album trailers for bands such as FEAR FACTORY, has appeared as an actor in feature films and commercials, written comic books, and performed in bands. He currently serves as an artist manager and video director for PRODUCT OF HATE, whose debut album was released by Napalm Records in 2016, distributed by ADA/Warner Music in the U.S. with Universal Music handling global. A new album has been completed and is set for release this year.

Zahn and/or his work have been featured in/on CNN, NBC, ABC, WGN, CBS, GCTN, G4, The Chicago Tribune, Forbes, MarketWatch, Reuters, BusinessWire, Fangoria, Starlog and more. He's appeared as a music expert on CNN's AC360 alongside Anderson Cooper, and has been interviewed by Larry King. In the past he served as a writer for the Netflix Stream Team,  Fandango Family and PBS KIDS, penned articles for Sprout and PopSugar, and was a contributor to Chicago Parent.

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