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Thursday, February 28 2013 12:39

Preview: Hasbro's 2013 MY LITTLE PONY FRIENDSHIP IS MAGIC line...

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Since I didn't go to the recent American International Toy Fair in-person, I've digitally received a lot of official info on some great toys for 2013 that I'm still sorting through as time allows. One line I've been wanting to preview for you is the upcoming offerings from Hasbro's MY LITTLE PONY collection. Based on The Hub's hit series, MY LITTLE PONY: FRIENDSHIP IS MAGIC, there's a lot of new toys on the way in addition to the Toys "R" Us Exclusives that I previously posted here on The Rock Father.

Many of the 2013 introductions to the MY LITTLE PONY line are directly related to the recent "Princess Coronation" episode of the show, along with the CRYSTAL EMPIRE. The items will be available from most major toy retailers nationwide. Here we go...

MY LITTLE PONY WALKIN’ TALKIN’ PINKIE PIE Pony
(HASBRO/Ages 3 & up/Approx. Retail Price $22.99/Available: Spring 13)
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Everybody’s favorite fun-loving party pony is on the move! Gently press the balloons on her cutie mark and the MY LITTLE PONY WALKIN’ TALKIN’ PINKIE PIE pony will walk forward, speaking silly phrases and singing songs along the way. The WALKIN’ TALKIN’ PINKIE PIE figure wears an adorable headband with two yellow stars that bobble as she walks. Includes two “AA” demo batteries. Two “AA” replacement batteries required. Order from Entertainment Earth.

MY LITTLE PONY Crystal Theme Pack Assortment
(HASBRO/Ages 3 & up/Approx. Retail Price $14.99 /Available: Spring 13)
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The MY LITTLE PONY friends will have new places to play with the introduction of the MY LITTLE PONY Crystal Theme Pack assortment! Whether the ponies are splish-splashing in the bath this spring or fashioning glimmering hairdos come fall, kids will be delighted to share in the fun. Each MY LITTLE PONY Crystal Theme Pack set includes two pony friends and numerous themed accessories. Choose from TWILIGHT SPARKLE & PRINCESS CADANCE CRYSTAL JEWEL SALON and PINKIE PIE & FLUTTERSHY CRYSTAL SPARKLE BATH (pictured above). Each sold separately. Order here.

MY LITTLE PONY FASHION STYLE Assortment
(HASBRO/Ages 3 & up/Approx. Retail Price $14.99/Available: Spring 13)
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Dressed in pretty party capes and glamorous heels, each figure in the MY LITTLE PONY FASHION STYLE assortment is outfitted for a pony party! Kids will love combing and styling each pony’s lustrous mane. Each of the FASHION STYLE pony friends comes complete with fancy accessories and dress-up outfits that match her personality. Children can add two fabulous FASHION STYLE ponies to their collection: shoe-shopping fun with PRINCESS CADANCE (pictured above) and a purse party with PRINCESS TWILIGHT SPARKLE (pictured below). Each sold separately. 
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MY LITTLE PONY FEATURE PRINCESS TWILIGHT SPARKLE Pony
(HASBRO/Ages 3 & up/Approx. Retail Price $49.99/Available: Fall 13)
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In the land of EQUESTRIA, studious TWILIGHT SPARKLE represents the element of magic. Now, the magic is in your hands with the PRINCESS TWILIGHT SPARKLE figure, a moving, talking pony that comes to life! The PRINCESS TWILIGHT SPARKLE pony is the most interactive MY LITTLE PONY friend to date. This magical pony will respond to touch and motion; simply touch her cutie mark and she will move her head and blink her eyes as she awakens. Brush her mane and the PRINCESS TWILIGHT SPARKLE pony will hum songs and speak whimsical phrases as she’s being pampered. Her iridescent turquoise wings and unicorn horn illuminate with a touch, creating enchanting patterns of light. Push her along and watch as PRINCESS TWILIGHT SPARKLE pony’s wings flutter as if she was getting ready to take flight! Includes four “AA” demo batteries. Four “AA” replacement batteries required. 

MY LITTLE PONY CRYSTAL PRINCESS PALACE Playset
(HASBRO/Ages 3 & up/Approx. Retail Price $24.99/Available: Fall 13)
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A princess needs her palace, and the MY LITTLE PONY CRYSTAL PRINCESS PALACE playset lets PRINCESS TWILIGHT SPARKLE live like royalty. The first floor opens up into a regal suite, complete with vanity and a closet for the new princess to store her royal accessories. Take a trot up the golden staircase and get a magical view of EQUESTRIA through the pretty pink telescope. A treasure chest comes chock full of accessories for the PRINCESS TWILIGHT SPARKLE figure, including barrettes, rings, and even a golden crown. The MY LITTLE PONY CRYSTAL PRINCESS PALACE playset comes with an exclusive 3-inch PRINCESS TWILIGHT SPARKLE figurine. Connect this palace playset to the MY LITTLE PONY PONY PRINCESS WEDDING CASTLE playset (pictured below, pre-order here) for even more pony princess fun. 
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MY LITTLE PONY PRINCESS CELEBRATION Cars
(HASBRO/Ages 3 & up/Approx. Retail Price $22.99/Available: Fall 13)
EQUESTRIA will meet the newest pony princess as TWILIGHT SPARKLE takes a ride through town aboard the MY LITTLE PONY PRINCESS CELEBRATION Cars! SPIKE the dragon steers the parade float, which rides behind an aqua convertible decked out with golden trim. Pop the car’s trunk for room to store the princess’s royal accessories, including gem barrettes, a book, luggage and even a gift box from her adoring fans. There’s room for one pony friend (sold separately) to hop in the car and join the trip!

MY LITTLE PONY CRYSTAL PRINCESS PACKS Assortment
(HASBRO/Ages 3 & up/Approx. Retail Price $12.99/Available: Fall 13)
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Each pony in the MY LITTLE PONY CRYSTAL PRINCESS PACKS assortment features glimmering strands of hair in her mane, which can be decorated with an assortment of beautiful barrettes. With two ponies in each pack, pony fans are in for a royal play date - whether it’s with PRINCESS CADANCE and APPLEJACK ponies in EQUESTRIA (pitcured above) or RAINBOW DASH and the newest princess in the land, PRINCESS TWILIGHT SPARKLE (pictured below). Each sold separately. 
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MY LITTLE PONY CRYSTAL MOTION Ponies Assortment
(HASBRO/Ages 3 & up/Approx. Retail Price $8.99/Available: Fall 13)
Press their cutie marks or necklace and the MY LITTLE PONY CRYSTAL MOTION ponies figures will start moving. Watch as FLUTTERSHY pony flaps her wings, RARITY pony bobs her head, and the PINKIE PIE figure excitedly jumps along. These perky ponies feature glittery details on their wings or hooves, and come complete with a sparkly comb. Each sold separately. 

MY LITTLE PONY DESIGN-A-PONY Assortment
(HASBRO/Ages 3 & up/Approx. Retail Price $14.99/Available: Fall 13)
The MY LITTLE PONY DESIGN-A-PONY assortment lets fans customize two of their favorite pony characters. Whether it’s adding moons to PRINCESS LUNA or making sure FLUTTERSHY wears her heart on her hoof, kids will adore making these pony friends all their own. A molded mane and tail allows for even more pony personalization. Each DESIGN-A-PONY figurine comes complete with two markers and two sticker sheets. Each sold separately. 

MY LITTLE PONY CRYSTAL PONY FRIENDS Assortment
(HASBRO/Ages 3 & up/Approx. Retail Price $4.99/Available: Fall 13)
The more friends the merrier with the MY LITTLE PONY CRYSTAL PONY FRIENDS assortment! Fans can add a bit of sparkle and shine to their pony collection with these crystal themed MY LITTLE PONY figures, each featuring a unique cutie mark that reflects their personality. Each pony in the assortment is outfitted with a sparkly paper mask perfect for a pony masquerade, a dress-up accessory like a purse or tiara, and a comb for children to style the pony’s bright, brushable mane. Each sold separately.

MY LITTLE PONY MINIATURE COLLECTION
(HASBRO/Ages 3 & up/Approx. Retail Price $7.99/Available: Fall 13)
Fans can add a little bit of MY LITTLE PONY magic to their day with these miniature collections! Each three-pack of ponies lets fans collect unique, beloved characters from the “My Little Pony: Friendship is Magic” television series. Each set sold separately. 

MY LITTLE PONY DELUXE MINIATURE COLLECTION
(HASBRO/Ages 3 & up/Approx. Retail Price $14.99/Available: Fall 13)
Fan favorite characters from “My Little Pony: Friendship is Magic” are now collectible figures with these MY LITTLE PONY deluxe miniature collections. For the first time, fans of the animated series can find beloved ponies like the loveable POUND CAKE and PUMPKIN CAKE twins, and add creatures like a sea serpent and manticore to their MY LITTLE PONY collection. Each DELUXE MINIATURE COLLECTION set includes five to six pony friends. Choose from two sets; each sold separately. 

blindbagMY LITTLE PONY BLIND BAG Assortment
(HASBRO/Ages 3 & up/Approx. Retail Price $2.49/Available: Spring 13)
With the MY LITTLE PONY BLIND BAG assortment fans can collect 24 ponies in three different themes: gem ponies, Wonderbolt ponies, and bright neon pony friends. Each bag sold separately. 
Pre-Order Now: Wave 2

So what do YOU think about these new ponies? Excited? Share your thoughts in the comments section below, and be sure to LIKE The Rock Father on Facebook for more Rock delivered daily! 

James Zahn

James Zahn is not a journalist, nor a blogger, though he may be credited as such by others, or even accept the title... depending on the circumstance.  Instead, he considers himself largely to be an "entertainment and lifestyle writer," bringing 25+ years of experience in the entertainment and publishing industries into the family realm as THE ROCK FATHER™.

As a media personality, commentator, adventurer and raconteur, James now finds himself raising a pair young girls - The Rock Daughters™ - along with his wife from their Illinois home.

He is a member of The Toy Insider Parent Advisory Board, a writer for the Netflix #StreamTeam, and serves as a Brand Ambassador and spokesperson for several Globally-recognized pop culture and lifestyle brands in addition to consulting for a number of toy manufacturers. Current special projects include promotional campaigns for PJ Masks (eOne/Disney Junior) and Beat Bugs (Netflix). 

Creatively, James has directed/edited music videos, lyric videos, and album trailers for bands such as FEAR FACTORY, has appeared as an actor in feature films and commercials, written comic books, and performed in bands. He currently serves as an artist manager and video director for Napalm Records' PRODUCT OF HATE.

James and/or his work have been featured in/on CNN, NBC, ABC, WGN, G4, The Chicago Tribune, BusinessWire, Babble, Fangoria, Starlog and more. He's appeared as a music expert on CNN's AC360 alongside Anderson Cooper, and has been interviewed by Larry King. In the past he served as a writer for  Fandango Family and PBS KIDS, penned articles for Sprout and PopSugar, and was a contributor to Chicago Parent.

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