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Sunday, November 19 2017 19:06

THE TOY BOX Crowns a Second Season Winner...

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The second season of THE TOY BOX has come to a close on ABC, and now we know which new toy the judges have crowned champion. For the past eight weeks, the kid judges have come face-to-face with hopeful toy inventors, each competing for a shot at having their creation mass-produced by Mattel and made available for sale exclusively at Toys "R" Us. The winner this time around? Hydroshield aka Water Dodger! But that's not all, as Toys "R" Us chose Eardorables as a runner-up, and host Eric Stonestreet's personal favorite,  Wobb-Ball (seen as Flexxball) s a reality as well. See the winning toys below...

Will THE TOY BOX return for season three? I certainly hope so, and I do know that the feelers have been thrown out there. Ratings for season two started out soft, but they've actually increased as the season has gone on. The retooled competition was better than season one, but I'm not sure if the new Sunday night time slot was better or worse than the Friday night slot from the first season.

I'm also curious how sales from the winners is going. The first winner, Art Splash 3D Liquid Art is already marked-down to $14.99 from $24.99, and the Sweet Shaper (Toot Sweet) is $11.99 right now, down from $19.99. Meanwhile, the Noisy Persons card game doesn't seem to have found an audience.

Congratulations to the season two winners, and fingers-crossed that we'll soon see a season three!

James Zahn

James Zahn is not a journalist, nor a blogger, though he may be credited as such by others, or even accept the title... depending on the circumstance.  Instead, he considers himself largely to be an "entertainment and lifestyle writer," bringing 25+ years of experience in the entertainment and publishing industries into the family realm as THE ROCK FATHER™.

As a media personality, commentator, adventurer and raconteur, James now finds himself raising a pair young girls - The Rock Daughters™ - along with his wife from their Illinois home.

He is a member of The Toy Insider Parent Advisory Board, a writer for the Netflix #StreamTeam, and serves as a Brand Ambassador and spokesperson for several Globally-recognized pop culture and lifestyle brands in addition to consulting for a number of toy manufacturers. Current special projects include promotional campaigns for PJ Masks (eOne/Disney Junior) and Beat Bugs (Netflix). 

Creatively, James has directed/edited music videos, lyric videos, and album trailers for bands such as FEAR FACTORY, has appeared as an actor in feature films and commercials, written comic books, and performed in bands. He currently serves as an artist manager and video director for Napalm Records' PRODUCT OF HATE.

James and/or his work have been featured in/on CNN, NBC, ABC, WGN, G4, The Chicago Tribune, BusinessWire, Babble, Fangoria, Starlog and more. He's appeared as a music expert on CNN's AC360 alongside Anderson Cooper, and has been interviewed by Larry King. In the past he served as a writer for  Fandango Family and PBS KIDS, penned articles for Sprout and PopSugar, and was a contributor to Chicago Parent.

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