As with some of Mattel's other doll lines (particularly Monster High and Ever After High), these "action dolls" are beautifully-designed with a nice mix of materials and detail - great for kids, yet also nailing that "adult collector" market. What makes these dolls "action" is that they're able to stand on their own (a rare thing) and are articulated in ways more akin to a traditional action figure... which DC Super Hero Girls also offers, but we haven't delved into that realm just yet. I say "yet" because our youngest daughter, Finley, is a noted action figure and playset enthusiast, while big sister Addie is more into traditional dolls.
These dolls even come with personalized school I.D. cards...
Moving forward, I fully expect that DC SUPER HERO GIRLS is poised to become huge by year's end, and I'm already eyeing certain upcoming offerings as potential "Hot Holiday Toys" when my annual "Holiday Wish Guide" rolls out this Fall. Availability beyond one retailer is a great thing, and having just revealed that the first-ever San Diego Comic-Con Exclusive for the line will be present at SDCC this July, you can bet that the buzz is just getting started.
Start your adventure at dcsuperherogirls.com