Geared to kids ages 4-7, OH NOAH! features the comic misadventures of Noah, a young boy staying with his grandmother in a community where almost no one else speaks English. As he tries to learn Spanish and makes new friends, misunderstandings land him in wacky predicaments, but he always manages to rebound and cheerfully learn from his mistakes. Since its launch in spring 2011, OH NOAH! has attracted a strong and growing audience online and introduced new Latino lead characters to children’s media. Emmy Award-nominated OH NOAH! is produced by THIRTEEN for WNET, New York’s flagship public media provider, and funded by the Corporation for Public Broadcasting.
WNET is partnering with a variety of organizations to extend the reach of OH NOAH!. Through a new partnership, the national steward organization for “El Día de los Niños,” the National Latino Children’s Institute (NLCI), is helping leverage OH NOAH! content at events in key communities across the country. As part of a partnership with the National Council of La Raza, OH NOAH! will participate in NCLR’s Annual Conference and National Latino Family Expo in Kansas City, July 11-14.
According to the Center for Applied Linguistics, benefits of early language learning include improving a child’s understanding of his or her native language, having a positive effect on intellectual growth, enriching and enhancing a child’s mental development and promoting more flexibility in thinking, greater sensitivity to language and a better ear for listening.
“The educational foundation of OH NOAH! is based on the idea that kids learn language best in context,” says Mariana Swick, bilingual education advisor for OH NOAH!. “Children’s identification with Noah and his mishaps provide motivation — the most important factor for success in learning a new language.”
As the Latino population has increased significantly in the U.S., so has interest in teaching children Spanish. That interest extends to Latino families themselves. According to the Pew Hispanic Center, nearly 65 percent of U.S. Latinos speak only English at home or speak it very well; 95 percent say it is important for their children to know Spanish, too.
New content now available on pbskids.org/noah includes:
- “Making a Splash,” a new 11-minute video: On a sweltering day, Brisa invites Noah and Nell to go swimming. Noah is hesitant because he can’t swim. With Nell’s encouragement, Noah decides to get swimming lessons, but because of a misunderstanding, Noah ends up performing tricks with a waterskiing team instead. After the ski team agrees to give him swimming lessons, Noah declares “¡Puedo nadar!” (“I can swim!”) triumphantly.
- An interactive“Games in Video”version of the “Making a Splash” video that includes embedded language-learning mini-games.
- New short videos, including an extended version of the music video “Puedo nadar!” (“I can swim!”) and a highlight reel of Pequeño’s funniest moments from the series.
- “Lost and Found,” a new immersive language-learning game: Players join Noah and Nell on an interactive scavenger hunt. Players seek help from friends and neighbors to decipher Spanish words and locate missing objects, and encounter a series of fun mini-games along the way.
- OH NOAH! is now mobile-friendly and accessible through smartphones and tablets.
THE ROCK FATHER is a PBS KIDS VIP (Very Involved Parent), spreading the word about great educational offerings from PBS.