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Are you ready for the apocalypse? Specifically, X-MEN: APOCALYPSE -- the ninth installment of 20th Century Fox's long-running super hero franchise based on characters appearing in MARVEL Comics. With the film opening this weekend, there's going to be many viewing options depending on your theater preference, and for readers in New York, Chicago or Los Angeles, one such option is one of my personal favorites: 4DX -- a truly immersive cinema experience that involves all of your senses. To celebrate the release, 4DX has teamed-up with THE ROCK FATHER Magazine and 20th Century Fox to get three (3) lucky readers hooked up with a fantastic X-MEN APOCALYPSE 4DX Prize Pack! We're going to do something a little bit different this time around, though... with one (1) reader winning right here through the website, and two (2) readers winning prize packs on my Facebook page. This should make things interesting!

Published in Movies, TV and More

In my recent travels, I discovered that I was a little behind on my PopTaters news... that my friends at PPW Toys had slipped out early details on some new characters to join their ever-growing assortment of pop culture-infused Mr. Potato Head dolls, each crafted under license from Hasbro. With the success of their MARVEL line, which recently added some new members of THE AVENGERS, PPW Toys is unleashing Black Panther (hot off CAPTAIN AMERICA: CIVIL WAR), and the first-ever Benedict Cumberbatch PopTater: DOCTOR STRANGE! Ahead of the November 4 release of the next chapter in the MARVEL Cinematic Universe, this strange addition to the PopTaters collection will hit retail in August. Check it out below, and pre-order now through Entertainment Earth!

It's a bummer that seemingly came out of nowhere this afternoon, the news that Disney is exiting the video games publishing business and shutting down Disney Infinity following the upcoming release of figures from ALICE THROUGH THE LOOKING GLASS and FINDING DORY. Shocking as it may seem, I can't say I'm terribly surprised, as the hints of a crash have been coming - the "toys-to-life" gaming category having already peaked, its shelf life already dwindling. We've seen this before, with trends like music gaming dominating retail aisles with massive interactive displays and an ever-growing array of hardware, games and accessories. Eventually, consumer overload takes place, retailers get tired, and interest eventually plummets no matter how good the latest game in the series is. The biggest problem with games and toys and merchandising in general is pretty simple: there's just too much stuff available. We'll swing back to that in a minute, though...

The time has come... MARVEL's CAPTAIN AMERICA: CIVIL WAR is thrilling audiences worldwide as the MARVEL Cinematic Universe enters a new Phase and heads toward the inevitable coming of AVENGERS: INFINITY WAR. When it comes to the current battle, audiences are divided between #TeamCap and #TeamIronMan, and while generally I prefer Tony Stark as both a character and a hero, when it comes to the issue at hand in CIVIL WAR, I have to join Steve Rogers' crew... if I were a superhero, I'd want the Government to stay out of my business... much like real life. So with that in mind, THE ROCK FATHER Magazine is celebrating all-things Cap with this Hot Wheels Captain America 75th Anniversary Set - a special collection of eight vehicles released as a Walmart-exclusive. I've got one up for grabs, and they could be yours!

Published in Rock Father Rides

The time has come for MARVEL Studios' CAPTAIN AMERICA: CIVIL WAR, and if the buzz is a true indicator - the on-screen debut of Tom Holland as Spider-Man alongside The Avengers is the payoff that fans have waited decades for. Today comes a related surprise courtesy of my friends at Entertainment Earth who are sharing with THE ROCK FATHER Magazine a First Reveal of Hasbro's Captain America Civil War Marvel Legends Spider-Man, Captain America, and Iron Man Set. It contains the first-ever figure of Holland's Spider-Man, and you can get it FIRST if you act fast enough!

It's extremely short notice, but for those of you in New York City, you need to be on the lookout for something awesome today (4/28/16)... the Hasbro Heroes Bus! To get ready for the release of MARVEL's CAPTAIN AMERICA: CIVIL WAR (in theaters May 6) Hasbro is hitting the streets of NYC and inviting fans to visit the #Hasbro Heroes Bus. There's fun #TeamCap and #TeamIronMan photo opps, and you can climb on board to play with the latest Marvel toys and games from Hasbro, and leave with tons of awesome, branded swag. Check out the schedule below, and know that THE ROCK FATHER will be with you in spirit...

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