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Brand unity is something that the folks at Kia Motors USA have really nailed over the past few years. Whether you're driving an entry-level model, or a fully-loaded luxury vehicle, the experience is distinctly Kia, and there's a comfort level in that feeling that's hard to surpass - no matter if you're in a car, crossover or minivan. When I last found myself behind the wheel of their best-selling nameplate, the Kia Optima, it was the 2014 Hybrid model. While we enjoyed that car, the 2016 Optima has been redesigned, and I recently had the opportunity to do a little roadtripping in Florida at the helm of the SX Turbo Edition - the perfect family ride for rockin' the road.

Published in Rock Father Rides