Over the past few years, Jada Toys has really been upping their game - slowly gaining space in the diecast aisle with some highly-detailed toy vehicles that are spread across a variety of licenses. In fact, the diecast category is a rare space in which you can find multiple licensees producing toys based on a shared property, with each company able to put their own spin on things. Marvel is a unique challenge in that the majority of heroes don't have (or need) a vehicle, and for the ones that do, it's generally Mattel's Hot Wheels line that brings them to life in the 1:64-scale. Still, there's a lot of room for creativity and other scales, and that's where Jada has come in, adding a few Marvel "inspired" vehicles to their 1:24-scale Hollywood Rides collection. Aimed at kids and collectors ages 8 and up (aside from Deadpool, who bears a 14+ mark), this new assortment presents some beautifully-designed, expertly-crafted vehicles that will appeal to a wide range of fans spanning comics and car culture. Plus, each ride comes with a diecast figure packed-in.
It's never fun to do a reveal that doesn't genuinely show the goods, but sometimes things just aren't quite ready yet. At Toy Fair there's always a lot of in-development product that's "pending licensor approval," and for some companies that means showing it privately, but not allowing pictures to get out there. The folks at Jada Toys have some fantastic offerings on the way, serving up new toys for kids and collectors alike, but unfortunately most of them are not ready to be seen. From new additions to their growing Nano Metalfigs line to all-new collections like a diecast line for girls (complete with licenses like Nickelodeon's Sunny Day) and expansion of their long-running Fast & Furious and supercar/tuners assortments, I'll be sharing much more very soon. For right now, though - there's one line in particular that really hit the sweet spot for me, and one property that really pushed it over the top. Hollywood Rides + KNIGHT RIDER? I'm in! Check out the video below...
As the micro collectibles movement continues to grow, one recent entrant owes a lot to the past. Back in the early 80s, a decade or so before Micro Machines did plastic miniature figures, Kenner toys released the Star Wars Micro Collection - small, diecast figures and playsets. The figures weren't articulated, and the line never caught on, but there were other diecast figures out there, and they became more appealing to collectors as time went on. This year, Jada Toys expanded their METALS Diecast series by shrinking it down. Nano MetalFigs are tiny diecast figurines from a variety of pop culture licensees. There's Harry Potter, DC Comics (perfect for Justice League), Disney/Pixar, Marvel, WWE and more - and the individual figures start at just 99 cents, making them a perfect stocking stuffer!
In the past year or so, there's been a growing number of diecast metal figures hitting the market, each from toymakers looking to do something a bit different to stand out from the already crowded pack. Generally, when one thinks of diecast, it would be in reference to toy cars, and that category is one that the folks at Jada Toys know very well. Now they're putting their toolmaking skills to work with a new line called METALS that were once teased as being "worth the weight" - and they do have some bulk, firmly stamped as being "HEAVY." I know a thing or two about "heavy metal," so I appreciate the concept. Having tackled characters from both DC Comics and the MARVEL Universe, this summer brought a tie-in for the relaunched GHOSTBUSTERS franchise with an assortment of GHOSTBUSTERS Classics focusing on characters from Ivan Reitman's 1984 film. All four members of the crew are available, including Egon Spengler, Ray Stantz, Winston Zeddemore and Peter Venkman. Also issued were the Stay Puft Marshmallow Man and a two-pack featuring a "slimed" version of Dr. Venkman alongside the famous green ghost, Slimer. The latter two arrived here for review in our Toy Testing Facility at Rock Father HQ™ in a care package from my friends at The Toy Insider. Let's take a look!
JURASSIC WORLD was hands-down one of the biggest movies of the year, and of all-time. While the movie has come home just in-time for the Holiday gifting season, it's not just the movie that could come stomping down chimneys and into stockings and under Christmas trees this year. Dinosaurs are always popular with kids, and while the movie might've been a PG-13 affair, there's something for everyone when it comes to the off-screen fun. There's Playskool Heroes dinosaurs and figures, Hasbro dinos and vehicles, LEGO Jurassic Park building sets, cool diecast vehicles from Matchbox and Jada Toys and much more. JURASSIC WORLD is a featured pick in my 2015 Holiday Wish Guide here on THE ROCK FATHER Magazine.
"How many radio controlled cars do you need?" That's a question posited by my wife not long ago, and one I can only answer with "as many as possible!" After all, they're "for the kids," right? Well, what I enjoy is innovation, and from Jada Toys comes the new line of HyperChargers RC vehicles, and they're definitely work a look. See, these things are not only fun and fast, but attack the problem of mass battery consumption though a novel approach - USB charging. While the controller still needs standard batteries, the cars themselves will never succumb to being the battery hogs that we're all used to. Aside from single cars and trucks, Jada has released a pair of "Heat" Chase Twin Packs that put a pair of cars against each other for under $40. Having checked out the HyperChargers Ford Mustang Boss 308 Police Car vs. the Chevrolet Camaro SS here at Rock Father HQ, I can confidently include these in my 2014 Holiday Wish Guide.