When I shared the news in November that Hot Wheels Monster Trucks Live would be making the rounds for its inaugural U.S. tour, one tantalizing possibility I discussed was the original "King of the Monster Trucks" joining the party... Bob Chandler's BIGFOOT. Turns out, the rumble on the horizon was true, and the iconic blue Ford will be on the tour in 2019! But what version of BIGFOOT will we see? If the artwork above is any indication, looks like a modern spin on the classic BIGFOOT 1.
There's some new MONSTER competition coming to town next year. Earlier this summer, I was one of the first to highlight Mattel's new collection of Hot Wheels Monster Trucks, but in 2019 they're jumping from toys into arenas with Hot Wheels Monster Trucks Live! Created in partnership between Raycom-Legacy Content Company and Mattel, this new nationwide tour will create an immersive experience for Monster Truck fans. This new live entertainment tour will visit arenas and stadiums throughout the U.S. beginning in January 2019 - with one of the first events scheduled for the Sears Centre in Hoffman Estates, Illinois.
Last month, more of Mattel's iconic Hot Wheels rides started to make appearances in Drive Ahead! - the action-packed gladiator-style car-battling mobile game. Downloaded over 100 million times, Drive Ahead! is available for iOS and Android devices and turns players into arena superstars, where they go to battle with off-road vehicles, garbage trucks, racing cars and more. Now the game is getting infused with more Hot Wheels action on a regular basis with Hot Wheels Wednesdays - a brand-new weekly event introducing collectible new Hot Wheels cars into the Drive Ahead! arena. During Hot Wheels Wednesday, players battle over 24 thrilling hours to beat the boss and fight for the chance to win exclusive Hot Wheels die-cast cars. This brand new feature introduces an exciting new way to play and progress in Drive Ahead! Use Hot Tickets to play events, win Hot Bolts to craft cars or purchase exclusive Hot Wheels items. During the October update (issued just before Halloween), players also got their first taste of the new Nemesis Arenas that will be introduced each month, and these are locations familiar to many kids... because they're based on real-world Hot Wheels City toys! Now, Drive Ahead! and Hot Wheels have teamed-up with The Rock Father™ to give you a chance to win the actual Spider Park Attack Play Set - the inspiration for the first new Nemesis Arena in Drive Ahead!
Sponsored by Hot Wheels, all opinions are that of The Rock Father™
There’s certain things that tend to appeal to children almost by default - things like dinosaurs, wide-eyed cartoon characters, sandboxes and large vehicles. For the latter, monster trucks are a big thing with cross-generational appeal. Once a side-show act at local motorsports events, monster trucks are now an arena-filling main event spectacle that is truly a global phenomenon - reaching families far beyond their roots in the garages and dirt tracks of the American Midwest. Kids have long held the desire to bring that excitement home, and for years the team at Mattel has been crafting diecast replicas that have become sought-after by kids and collectors alike. But just as the real-life monster trucks have evolved over the years, so have those in the toy world, and now comes the time to fire up the engines and raise the garage door on the next big thing from the crew in El Segundo… Hot Wheels Monster Trucks!
The first-ever Hot Wheels Legends Tour is currently making its way across the U.S. in celebration of the 50th Anniversary of Mattel's iconic Hot Wheels brand. After kicking-off at the Hot Wheels garage in El Segundo, California back in April, this traveling car show is popping up in Walmart parking lots from coast-to-coast, and by the time it wraps back in Los Angeles on October 20th, 15 real-life cars will have been chosen to head out to the annual SEMA Show in Las Vegas, where one car will be crowned champion and immortalized in diecast form as an actual mainline Hot Wheels toy car! For the Chicago date, I was invited by Mattel to serve as a guest judge, checking out the field with The Rock Daughters™ (my little Hot Wheels enthusiasts) along for the ride. It was a hot and rainy morning in Bedford Park, and while the rain may have scared away some participants, a great time was still had by kids and grownups alike, celebrating that after 50 years, Hot Wheels are no longer just a toy - but a lifestyle. At the end of the day, I had the honor of rockin' the mic to say a few words to the hometown crowd, including the introduction of the winner of the day - Brian Bergeron and what began as a 1987 Porsche 944, now completely redesigned for racing as the Widerstandsfahig #001-15. Check out the video below from Donut Media to see highlights from Chicago, the winning car and to hear more of Brian's story...
The 50th Anniversary Celebration of Mattel's iconic Hot Wheels collection continues, and today comes news that Knockaround and Hot Wheels have teamed-up for some limited edition sunglasses. Yes, I just bought a pair. I've been a fan of Knockaround's Fort Knocks shades for awhile, particularly some of their limited edition collaborations, so this is right in my wheelhouse. The Rodger Dodger Fort Knocks feature a nitrous blue frame with a hot-rod red interior on the front, and classic speedster flames running down both arms. Reminiscent of the blown engine popping out of the hood, they sport polarized silver chrome lenses that provide full UV400 sun protection. One of the coolest features? They come packaged on a card that's made to look like a Hot Wheels 50th Anniversary diecast package!