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THE ROCK FATHER: THE POP CULTURE MAGAZINE FOR FAMILIES THAT ROCK.

Back-to-School: Celebrate National #PlayDohDay with Sculpts Inspired-by FERRIS BUELLER, CLUELESS and More!

Did you know that September 16 is National PLAY-DOH Day? It's true, every year there's a day-long celebration of Hasbro's iconic modeling compound, and for 2014, Hasbro has placed a Back-to-School spin on the affair, having their master sculptors lend their skill to creating some true works of art based on schools and students from classic movies and television shows. The sculpts include Cher’s plaid back-to-school suit from CLUELESS, the infamous Burn Book wielded by The Plastics in MEAN GIRLS, Rydell High’s infamous T-Birds & Pink Ladies jackets from GREASE, Mike & Sulley from Disney's MONSTERS UNIVERSITY and two classic scenes inspired by FERRIS BUELLER'S DAY OFF and SAVED BY THE BELL. See them all, right here on THE ROCK FATHER...

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Review: SoCozy Salon-Quality Hair Care Products for Kids #SoCozyBTS

I'd like to think that when it comes to those "dad stereotypes" that are out there, I tend to not fit the bill. There is one, however, that I will fully admit to being a part of: I am a purveyor of "Dad Hair." I'm also not proud of that fact, yet my own hair has often been unruly over the years. I've had it gloriously long - did the 90s shoulder-length thing for awhile, and currently have it short and a little bit rockin'. I also once sported a dreaded mullet back in 1993. That's another fact that I'm not proud of, but I assure you it was a very fashionable, and somewhat enviable style in Iowa back then. Now, with two daughters, I often find myself serving as their stylist, and the results have thus far been mixed. With Back-to-School in full-effect, I've added some new tools to my arsenal with an assortment of SoCozy salon-quality hair care products for kids, several of which were sent to Rock Father HQ for me to put to the test... complete with COZY'S COMPLETE GUIDE TO GIRLS' HAIR.

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Back to School: Kindergarten Begins... and a New Leader will Rise

It has been said that those who are typically anti-authority often make the best leaders. In general, a leader finds it hard to follow, and may wind up being deemed "anti-authority," when in reality - they're just meant to lead the charge. Or, so I like to think - me, a 37-ish year-old man who may have been tagged the "anti" on more than a few occasions, and years later has sometimes become the "authority" that he once may have been perceived to be against. One has to have tact while plotting a rise... but when does this type of ying-yang behavior begin? Perhaps it's in kindergarten, and believe me when I tell you that kindergarteners have no tact.

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Back-to-School with RUUM American Kid's Wear #GurneeBTS #Ruum4Fall

Shop RUUM American Kid's WearWhen I last checked-in from our Back-to-School shopping adventure at Gurnee Mills, there was one store left that I wanted to hit - one that's been a staple of my seasonal fashion coverage for kids for over a year now, RUUM American Kid's Wear. What's become crystal clear over the past year is that we have one very fickle young fashionista in five-year-old Addie, who will quickly accept or reject an outfit or item (even ones that Daddy and Mommy really like), but 2-year-old Finley is a little more easy-going, at least for now. With new Fall collections (including Modern Rocker, Woodland and Back to School) in-stores and online at RUUM.com, the folks at RUUM invited us into their store to grab a few more outfits for the girls, and with $100 in Gift Cards and some additional cash from The Rock Father, here's what went down...

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Back-to-School: Five Tips to ROCK THE LUNCHBOX with Healthy Foods...

Rock the LunchboxLast year, I covered ROCK THE LUNCHBOX here on THE ROCK FATHER in a move to share some healthy options for kids' lunches. For 2014, ROCK THE LUNCHBOX (a joint effort by Annie's Homegrown, Applegate, HONEST Kids, Organic Valley and Rudi's Organic Bakery) is bigger than ever, and their 2nd Annual Lunch Box Report Card revealed that the needle has really moved toward "healthy," as 72% of kids now think it's "cool" to have healthy foods packed for school lunches - but there's still a need to shake things up with variety and excitement. With that in mind, ROCK THE LUNCHBOX partnered with Amelia Winslow of Eating Made Easy for some helpful tips on how you can ROCK your kids' lunchbox in the coming school year. Check 'em out below...

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Back-to-School: Shopping for Fall Fashions at Gurnee Mills #GurneeBTS

Gurnee Mills: A Simon CenterI keep saying it, but I still can't believe we have a kindergartner here this year. Essentially, if you've been reading THE ROCK FATHER for awhile, you've seen Addie growing up, and while last year we were shopping for Pre-K, this year it's officially time for Back-to-School in preparation for "big girl" school - kindergarten. Gurnee Mills here in Lake County has always been a regular haunt for us, and this year we've teamed-up to show off some of the great fashions and supplies available at the largest value and outlet destination in Illinois (which is in the midst of a remodel and now boasts a fantastic "full-price" wing), by sharing our own Back-to-School shopping experience. This past week, my wife and I took the two girls (Little Finn is in on the action, too) to get decked out for Fall...

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Giveaway: Go Back-to-School with Scholastic and Win Great Learning Games!

scholasticlogoBack-to-School Season is upon us, and this year, Scholastic - the most trusted name in learning - is aiming to make things a lot more fun with the launch of nearly 30 imagination-inspiring, brain-boosting games that are available at Walmart and Toys "R" Us stores Nationwide. Affordably-priced at $1.99-$6.99 each, these make great items to add to your BTS shopping lists this month, but THE ROCK FATHER and Scholastic have teamed-up for a giveaway! One lucky reader will receive an assortment of products from the new line (styles will vary). Check out the details and enter below!

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Back-to-School Giveaway: Win a $50 American Express Simon Gift Card from Gurnee Mills! #GurneeBTS

Gurnee MillsIn just a few weeks, we'll have a kindergartner here at Rock Father HQ, and that means that this Back-to-School season is pretty special for us. We're getting Addie ready for some new adventures, and as such we want her to be well-dressed and ready to Rock the Halls as she moves from Pre-K to "big girl" school this year. The big stop for our Back-to-School shopping is a familiar haunt - and this year, GURNEE MILLS and THE ROCK FATHER have teamed-up to showcase some of the great fashions and accessories available at the largest outlet and value shopping destination in Illinois. While I'll have some great features rolling out in the week ahead, Gurnee Mills and I want to kick-off the season in-style with something special for my local readers - a chance to win a $50 American Express Simon Gift Card in my #GurneeBTS Giveaway!

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Back-to-School Giveaway: Celebrate the Series 7 Premiere of WORDGIRL on PBS KIDS!

PBS KIDS VIPOn Monday, August 4, PBS KIDS will debut the Season 7 Premiere of Scholastic Media's WORDGIRL with a week of five “brain-ier” than-ever episodes – each inviting kids to join WordGirl and her friends as they fight the “cheesy” tactics and dastardly tricks of local villain Dr. Two Brains, while learning new vocabulary words all along the way! To celebrate the new season, Scholastic, THE ROCK FATHER and PBS KIDS have teamed-up for a giveaway - perfect for Back-to-School - with a prize pack that includes a book, t-shirt, temporary tattoo and a messenger bag.

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Back-to-School: Crayola Store's Pre-BTS Blowout...

I don't post a ton of deals here on THE ROCK FATHER, but once in awhile something comes along that I have to share. Now through August 31st, the crew over at Crayola Store are offering 50% Off Sitewide. That means you can stock up on some of the best supplies available (provided you have your school's shopping list already), and while I know a lot of folks are doing a sorta Back-to-School pushback this year, worry not - those are the same people that break out the stock articles about "stores setting up Christmas too early" every year. It's not a new thing. I need to shop soon, myself. I'll have a kindergartener this year, and that's still an incredible thing to me.

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